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8 January 2019 in Epicor ERP, Manufacturing

The Beauty Industry – Personalization, Consumer Experiences and ERP

Historically, innovation in the cosmetics and beauty industry has been predominately focused on R&D in formulation chemistry, which was backed up by huge marketing budgets; today it’s more than formulation chemistry and marketing dollars with many factors coming into play. Beyond products being produced, personalization and the overall Customer Experience…

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