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CX
8 May 2019 in ERP Insights

The Key to Winning and Keeping Customers

What if you were told that in five years your most significant brand differentiator would be based around the customer experience, overtaking price and product? That is becoming today’s reality as customer commitment is becoming a crucial competitive differentiator and the key to winning and keeping customers for both B2B…

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How Much Does a Bad Customer Experience Really Cost?

Your customer contacts your company with a complaint about a product or service provided. The representative on the line apologizes and does their best to resolve the issue. Maybe the call was short and offered a quick resolution, or maybe the call did not go so well. If you’re lucky,…

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